There are very few brands and companies that manage to be in sync with the latest trends across the digital domain. Filmygyan is perhaps one name that has upgraded itself with time. Being the most followed Bollywood and entertainment page in India, Filmygyan is a one-stop destination for all the paparazzi posts, out of the box content and high-quality posts and videos of B-Town celebrities.
Led by Aftab Khan, the founder of Filmygyan, the company has excelled to newer heights in a time of five years. Followed by a majority of celebrities and influencers, the media portal seems to have no stopping. Keeping the consistency intact, Filmygyan has been smashing its goals one after the other. Earlier, the company has done digital campaigns for films like ‘Sonu Ke Titu Ki Sweety’, ‘Fukrey 2’ and ‘KGF’. And now, it is deep-diving into the sea of the latest content and digital trends.
After touching the mark of 15 million followers recently, Aftab Khan has already set a target of creating a family of 25 million followers on Instagram by early 2022. Along with it, the entrepreneur is all set to welcome the latest gadgets for his team of photographers and videographers. “The quality has always played a crucial role in the success of the brand. We need to maintain consistency by advancing our knowledge about the newness in the market”, says Mr. Khan.
For the same, Filmygyan is all geared up to expand its team of photographers and videographers by mid-2022. Another interesting thing revealed by Aftab Khan is that Filmygyan plans to conceptualize and produce interactive shows featuring B-Town stars. Adding a new vertical under the brand, the founder will be launching Filmygyan’s official music channel. It is believed that the channel might get launched in the coming month.
Currently, the company has a unique platform for influencers and creators called Filmygyan Influencer Network. With almost 15 notable content creators signed by the company at present, the target is to take the total number to 50. “We aim to have content creators from different categories creating different content for the audience”, Aftab revealed. With this, the first season of the Filmygyan Digital Awards will also come into existence by 2022.
Expanding digital to a new high, Filmygyan is even bringing its one-of-a-kind OTT platform in the near future. Choosing not to speak much about it, Aftab Khan explained that things are under the development stage for now. “However, we are working on our goals in full swing. With time, we hope to reach our targets and entertain the audience the way we have been doing since the last few years”, Aftab Khan concluded.