Kourtney Kardashian is gaining entrance into the beauty world while following in the footsteps of her sisters, Kim Kardashian, and Kylie Jenner. Her first entry into the skincare business is a CBD serum meant to change the texture of the skin for the purpose of slowing the aging process.

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Kourtney revealed the launch of her CBD Serum that featured a fresh-faced look via an Instagram post on Friday. The star posted a topless picture, covered by a white bedsheet, holding a vial of the CBD serum. Though she includes a description of the HORA x Poosh Hyaluronic Halo + CBD Serum and Derma Roller, the image is meant to speak for itself with her minimal makeup and long hair. Despite aiming for a relatively natural look, Kardashian’s look includes long lashes, a bronzed glow, pink blush, highlighter, and darkened eyebrows, accompanied by a nude lip.

Kardashian comments that she’s been “an even bigger fan” of using hyaluronic acid on her complexion, saying that the journey to create this formula with Poosh has led to fall “more in love” with the substance. The Derma Roller serves to improve the effects of the serum, which will soon be available on September 12th to purchase from the Poosh marketplace. Many of her fans took to Instagram to gush over the beauty of this celebrity mom, praising her beaut

CBD Skin-Healing is an Anti-inflammatory with antioxidants and anti-aging properties. Because cannabinoid receptors are located throughout the skin, CBD has the capability of interacting with those receptors to encourage homeostasis and healing.